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Universities tourism business. Training in the specialty “Tourism. Pros and cons of the profession

Universities tourism business. Training in the specialty “Tourism. Pros and cons of the profession

|Marina Emelianenko | 7005

Around the world, after the economy, tourism is considered the most significant industry. This is the reason that tourism manager is one of the most sought-after professions in the leisure industry. In addition to the main tasks facing a tourism specialist, he is also required to perform a number of secondary ones. When choosing this profession, it is worth familiarizing yourself with the risks and prospects for development in this industry.

Education in the field of tourism opens up broad prospects to see the world.

So, what exactly does a tourism manager do, what are the requirements for him and how much do they pay for it?

Tourism manager. Main responsibilities

A tourism manager is a specialist who fully assumes the responsibility of preparing and providing recreation for the company’s clients. This is a kind of magician who makes holiday dreams come true. The main responsibilities are the following:

Consulting clients by phone and in person.
. Studying client requests and selecting suitable tours.
. Drawing up routes and developing programs.
. Booking hotel rooms, purchasing air tickets.
. Conclusion of contracts, registration of visas, insurance.
. Maintaining constant communication with clients.
. Resolution of disputes.

The profession of tourism manager has certain advantages and disadvantages. The advantages of this profession can be considered that it is promising and in demand, there is an opportunity to visit various countries both for work and on last-minute trips or special offers, and also, undoubtedly, a fairly high level of payment.

The main disadvantages that someone who has chosen the profession of tourism manager will have to face are the enormous responsibility, constant stressful situations and stress, seasonality of work and the need to be on call 24 hours a day.

Where to get education in the field of tourism

You can get an education in the specialty “tourism manager” in both higher and secondary educational institutions. In addition, there is the opportunity to take accelerated courses lasting up to six months. As a rule, it is the most valuable higher education in this area, however Lately Technical schools and colleges, as well as lyceums of humanitarian and economic orientation, pay great attention to the development of education in the field of tourism.

Tourism manager training can be completed in many educational institutions. Among them are the following:

At the same time, the above educational institutions are only a small part among the colleges and technical schools offering education in the field of tourism.

Tourism manager training. Who is it suitable for?

Having decided to get an education in the field of tourism, you must understand that such a profession requires the presence of specific personal qualities. Among them, the most important are the following:

Huge stress resistance.
. Communication skills.
. Good organizational skills.
. The ability to construct a speech correctly.
. Pleasant appearance.
. Good memory.
. Responsibility, initiative.
. The ability to persuade.

If you are not sure that you have at least one of the above qualities, you should think about developing it or choosing another profession. Without stress resistance, for example, it will be quite difficult for you to endure complex, often occurring conflict situations. If you fail to convince your interlocutor, you will not be able to get a sufficient level of income, because almost always the salary level of a tourism manager directly depends on the amount of work performed.

Tourism education is perfect for self-confident, persistent, courageous and purposeful people. If that is you, then tourism education is your path.

Salary and career of a tourism manager

One of the main questions of interest to applicants is the question of the possible salary level. Tourism education is highly valued these days. In particular, the salary of a tourism manager usually consists of two parts: fixed and variable. As you already understand, fixed is what a specialist always receives. Usually this amount is small. But the floating part completely depends on the work performed. In most cases, it is set as some percentage of sales. In addition, tourism managers are often pampered with a variety of bonuses and bonuses.

In the capital, the average salary of a mid-level specialist in the field of tourism is about 60 thousand rubles. In spring and autumn - about 40 thousand. But in the summer, income increases several times.

In other regions, the average salary of a tourism manager is about 30 thousand rubles.

As for a career, if you choose a tourism education, namely a tourism manager, you can count on working as an ordinary specialist or a senior manager. In the future, you can rise to the rank of deputy or director of a travel agency. It all depends on your capabilities and abilities.

Education in the field of tourism opens up broad prospects. Having gained the necessary experience, you can open your own agency or move into similar areas of business.

Tourism manager is a specialist in the tourism industry who organizes tourist trips for clients. Currently, this is one of the most sought-after professions in the leisure and entertainment industry. The profession is suitable for those who are interested in foreign languages, geography and social studies (see choosing a profession based on interest in school subjects).

Salary

Salary as of 08/05/2019

Russia 20000—100000 ₽

Moscow 25000—150000 ₽

Short description

The tourism manager makes our dreams come true about the vacation that each of us looks forward to. From the outside it seems that this is the most romantic and interesting profession - a holiday every day, the opportunity to travel to distant countries on duty.

But these are different things - to relax on your own or to competently organize a problem-free vacation, which depends on many people and circumstances.

Tourism manager is a generalized name for a profession that is multifunctional. There are generalist specialists who can single-handedly organize a tourist’s trip from start to finish, but most often travel companies (tour operators) practice division of labor by specialization: customer service manager, ticket reservation manager, destination manager, visa manager and insurance, business tourism organization manager, etc. A tourism manager without work experience can handle each of these specialties separately under the guidance of a more experienced specialist. In large companies, organizing a tourist trip resembles the work of a conveyor belt: at each stage of organizing a tour, different specialists are involved in the matter.

Specifics of the profession

The functional responsibilities of a tourism manager depend on where he works: in a tour operator or in a travel agency. In a tour operator, managers are involved in the development and formation of tourist routes, and in travel agencies, as a rule, they sell tours to clients.

Responsibilities of a tourism manager working in a tour operator:

route development;
preparation of excursion programs and entertainment;
hotel reservations;
purchase of tickets for regular flights;
organization of charter flights;
negotiations with the receiving party;
registration of insurance and visas;
formation of tour packages;
concluding agreements with travel agencies;
conducting advertising campaigns;
permission conflict situations with representatives of the receiving party.

In travel agencies, the job of a tourism manager is as follows:

receiving calls;
consulting potential clients (in person and by phone);
provision of guides, catalogs, maps;
study of offers on the market and optimal selection of tours according to the client’s request;
interaction with managers from tour operators;
execution of an agreement with the client.

There are travel companies that combine the functions of a travel agency and a tour operator.

Pros and cons of the profession

pros

the prospects of the industry as a whole and the constant demand for personnel;
the opportunity to visit many countries as part of work or on last-minute trips and special offers on vacation;
high salary level;
the versatility of the tourism manager profession allows you to work with any level of education and experience; there is a job for anyone; There are no strict educational qualifications when hiring.

Minuses

high responsibility;
frequent stressful situations in the event of production discrepancies and force majeure circumstances (the plane may be delayed, disaster or war, tourists may not be released by customs, etc.);
trips to different countries are of a production nature and it is impossible to completely relax and enjoy your vacation;
tourists can bother you with calls at any time of the day, and the manager needs to calmly react and answer questions that arise, resolve problems with the host party in favor of the client;
seasonality of work and dependence on this level of salary.

Training to become a tourism manager (Education)

Provides an opportunity without interruption from work and place of residence on the basis of an existing higher or secondary specialized vocational education get new profession in the direction of "Domestic and international tourism". The programs have state accreditation, therefore state-issued documents are issued.

Invites you to receive a diploma in your specialty at courses professional retraining. The Academy specializes in programs additional education, offers a convenient format distance learning, individual approach to the needs of listeners and flexible prices.

Russian Institute of Vocational Education "IPO" - recruits students to obtain a specialty through a distance program of professional retraining and advanced training. Studying at the IPO is a convenient and quick way to receive distance education. 200+ training courses. 8000+ graduates from 200 cities. Short deadlines for completing documents and external training, interest-free installments from the institute and individual discounts. Contact us!

In this course, you can obtain the profession of a software engineer remotely in 3 months and 15,000 rubles:
— One of the most affordable prices in Russia;
— Diploma of professional retraining of the established form;
— Full training remote format;
— The largest educational institution additional prof. education in Russia.

Colleges

Training to become a tourism manager within the specialties “Tourism”, “Management (by industry)” or “Organization Management” (with a specialization in “Tourism”) is offered in more than 20 Moscow colleges, including:

at the Humanitarian College of the Russian State University for the Humanities
Humanitarian College of Innovative Technologies
Small Business College No. 48
College of the International Academy of Business and Management.

Upon completion, graduates receive a diploma with the qualification “Tourist Services Specialist”

Place of work

travel agencies
tour operators

Personal qualities

high stress resistance;
iron restraint and self-control;
communication skills;
organizational skills;
personal organization;
eloquence;
diplomacy;
charm;
good memory;
the ability to persuade an interlocutor;
responsibility;
flexibility of thinking.

Career

An aspiring tourism manager may apply for the position of assistant manager, whose responsibilities include working the telephone or talking with clients. In the future, he may become a customer service manager. The average salary of a tourism manager consists of a fixed part and percentages. Specialists with over five years of experience who have their own client base, can count on twice the salary. In the future, a tourism manager may become a deputy director of a travel agency and even a director. Tour operators provide a richer experience in tourism than travel agencies. Here you can master all the specializations of the profession in organizing a tour from beginning to end. With proper diligence and the desire to master all the secrets of the profession, you can grow to the position of a top manager who actually manages the tourism business and is responsible for increasing the company’s profits, developing and expanding the market. His responsibilities include signing important contracts, conducting negotiations, conducting competent advertising policies, and marketing research. Accordingly, their salary level is high.

A travel manager or tour coordinator has a high status in tour operators, whose responsibilities include the development of individual and corporate tours. As a rule, they must have excellent knowledge of resorts, hotels, entry regimes into different countries, be able to work with accounts, credit cards, and book hotels and air tickets. Travel managers enter into contracts with the host party, so they must be fluent in at least English, have the skills to prepare commercial proposals and conduct negotiations, and know and follow the rules of business etiquette.

Business tourism managers who have to deal with businessmen who are accustomed to high standards service, clarity and punctuality, regardless of force majeure circumstances.

Over time, many successful managers who have mastered the technology of promoting tourist destinations from start to finish can open their own business.

A tourism specialist or manager is a profession that brings not only income, but also pleasure. People working in this position work in travel agencies and are engaged in consulting clients, offering excursion programs and tours. Thanks to the specialty acquired at the Faculty of Tourism, people learn a lot of new things about the world, about interesting places on our planet, about cultural and natural attractions.

However, such a position is not available to all people, but only to those who have a diploma indicating the field of study “Tourism”. This specialty can be obtained in many educational organizations in our country. Let's look at some tourism universities, because many young people want to try themselves as specialists in this field.

MGIIT named after Senkevich: general information

Let's start looking at universities with MGIIT Senkevich. This state was founded at the end of September 1966. It was created in accordance with Government decree. The document spoke about the opening of retraining and training courses for further work with foreigners coming to the country for tourism purposes.

In subsequent years, the university was renamed several times:

in 1975 it became an institute for further training;
in 1993, awarded the status of a higher school in tourism and hotel management;
since 2000, the educational organization has operated under the name of the Moscow Academy of Hotel, Restaurant and Tourism Business;
in 2009 the university was already the Moscow State Institute of Tourism Industry named after. Yu. A. Senkevich.

Specialties of MGIIT

The name of the institution shows that the university specializes in training personnel for the tourism sector. Some programs allow you to obtain secondary vocational education:

"Organization of services in public catering." This specialty trains managers.
"Tourism". Applicants who choose this specialty at the university will become tourism specialists in the future.
"Hotel service". Upon completion of this program, a manager qualification is awarded.

Those wishing to obtain higher education Moscow state institute tourism industry Yu. A. Senkevich offers undergraduate programs. The choice is small. Applicants can enroll either in the field of “Tourism” or “Hospitality”. To study in a secondary vocational education or higher education program, you do not have to be a completely healthy person. The university accepts students with disabilities health, disabled people. For them, the educational institution is equipped with elevators, ramps, and restrooms.

Introduction to RGUTiS

In training specialists for the field of tourism and service, the leading position in our country is occupied by the Russian State University tourism and service (RGUTiS). In the past, the work of this began in 1952 under the name High school fishing cooperation. The first intake of students exceeded 150 people.

Further, every year the educational organization became more and more developed. The names changed organizational structure. Today RGUTiS is one of the leading state universities in Russia. He works in the Moscow region in the village of Cherkizovo, owns 15 educational and laboratory buildings. The university also has 3 branches - in Moscow, Makhachkala and Yerevan.

Educational activities of RGUTiS

The Russian and Service University offers more programs compared to the tourism university discussed above: 14 undergraduate programs, 6 graduate programs, 3 postgraduate programs. A wider choice is also offered in areas of secondary vocational education. There are 9 of them.

The educational process at the university is organized at a very high level. Integrated into training innovative technologies. As wide as possible educational process Representatives of leading enterprises and organizations of tourism and hospitality, and the service sector are attracted. Thanks to these people, students learn practical skills.

About the International Institute of Tourism and Hospitality

Residents Far East You've probably heard the name of this educational organization more than once. However, it is not an independent educational institution. The Institute is one of the components of the famous Vladivostok State University of Economics and Service.

This division was formed in 2016. The institute was formed within the structure of the university on the basis of the Department of Tourism and Hotel and Restaurant Business. Today there are 2 departments in its structure: one is basic (ecology and environmental problems chemical technology), and the second is releasing (tourism and ecology).

Specialties of the International Institute

The main direction of study is “Tourism”. There are 2 profiles to choose from: the first is “Tourism”, and the second is “Organization of tourist and hotel complexes”. Others at the institute are Hospitality and Ecology and Environmental Management.

For applicants who want to work abroad in the future or simply have a competitive advantage, and tourism universities have opened joint educational programs- Russian-Swiss program of tourism and congress management, applied bachelor's program based on secondary vocational education “Service in tourism and hospitality.”

"Tourism" and the classical university

This specialty is available not only in specialized educational organizations. It is also found in classical universities, one of which is Moscow State University (the famous Lomonosov Moscow State University). There is no special faculty of tourism; the program is offered by the Faculty of Geography: the Department of Tourism and Recreational Geography is responsible for teaching students. Student life at the Faculty of Geography is interesting. Every year in the winter vacation students from all departments go on expeditions and travel to different regions of Russia and neighboring countries.

Moscow State University also offers a professional retraining program “Country Studies and International Tourism.” It is designed for 10 months. During the training process, students receive theoretical and practical knowledge in the field of tourism from highly qualified teachers of the Faculty of Geography, employees of leading hotel enterprises and tourism companies in our country.

All of the above tourism universities are considered prestigious, so there is quite a high competition here. To get a quality education, you don’t have to go to these educational organizations. In all regions of our country you can find universities with a specialty in tourism. It's best to choose state universities, as they provide high-quality educational services.

Salary

Salary as of 08/05/2019

Russia 20000—100000 ₽

Moscow 25000—150000 ₽

Short description

But these are different things - to relax on your own or to competently organize a problem-free vacation, which depends on many people and circumstances.

Specifics of the profession

Responsibilities of a tourism manager working in a tour operator:

route development;
preparation of excursion programs and entertainment;
hotel reservations;
purchase of tickets for regular flights;
organization of charter flights;
negotiations with the receiving party;
registration of insurance and visas;
formation of tour packages;
concluding agreements with travel agencies;
conducting advertising campaigns;
resolution of conflict situations with representatives of the receiving party.

In travel agencies, the job of a tourism manager is as follows:

receiving calls;
consulting potential clients (in person and by phone);
provision of guides, catalogs, maps;
study of offers on the market and optimal selection of tours according to the client’s request;
interaction with managers from tour operators;
execution of an agreement with the client.

There are travel companies that combine the functions of a travel agency and a tour operator.

Pros and cons of the profession

pros

the prospects of the industry as a whole and the constant demand for personnel;
the opportunity to visit many countries as part of work or on last-minute trips and special offers on vacation;
high salary level;
the versatility of the tourism manager profession allows you to work with any level of education and experience; there is a job for anyone; There are no strict educational qualifications when hiring.

Minuses

high responsibility;
frequent stressful situations in the event of production discrepancies and force majeure circumstances (an airplane may be delayed, a natural disaster or war may break out, tourists may not be released by customs, etc.);
trips to different countries are of a production nature and it is impossible to completely relax and enjoy your vacation;
tourists can bother you with calls at any time of the day, and the manager needs to calmly react and answer questions that arise, resolve problems with the host party in favor of the client;
seasonality of work and dependence on this level of salary.

Training to become a tourism manager (Education)

Provides an opportunity, without interruption from work and place of residence, to acquire a new profession in the direction of “Domestic and international tourism” on the basis of an existing higher or secondary specialized vocational education. The programs have state accreditation, therefore state-issued documents are issued.

In this course, you can obtain the profession of a software engineer remotely in 3 months and 15,000 rubles:
— One of the most affordable prices in Russia;
— Diploma of professional retraining of the established form;
— Training in a completely distance format;
— The largest educational institution of additional professional education. education in Russia.

Invites you to receive a diploma in your specialty at professional retraining courses. The Academy specializes in additional education programs, offers a convenient distance learning format, an individual approach to the needs of students and flexible prices.

Colleges

at the Humanitarian College of the Russian State University for the Humanities
Humanitarian College of Innovative Technologies
Small Business College No. 48
College of the International Academy of Business and Management.

Upon completion, graduates receive a diploma with the qualification “Tourist Services Specialist”

Place of work

travel agencies
tour operators

Personal qualities

high stress resistance;
iron restraint and self-control;
communication skills;
organizational skills;
personal organization;
eloquence;
diplomacy;
charm;
good memory;
the ability to persuade an interlocutor;
responsibility;
flexibility of thinking.

Career

An aspiring tourism manager may apply for the position of assistant manager, whose responsibilities include working the telephone or talking with clients. In the future, he may become a customer service manager. The average salary of a tourism manager consists of a fixed part and percentages. Specialists with five years of experience and their own client base can count on double the salary. In the future, a tourism manager may become a deputy director of a travel agency and even a director. Tour operators provide a richer experience in tourism than travel agencies. Here you can master all the specializations of the profession in organizing a tour from beginning to end. With proper diligence and the desire to master all the secrets of the profession, you can grow to the position of a top manager who actually manages the tourism business and is responsible for increasing the company’s profits, developing and expanding the market. His responsibilities include signing important contracts, conducting negotiations, conducting competent advertising policies, and marketing research. Accordingly, their salary level is high.

Business tourism managers who have to deal with businessmen who are accustomed to high standards of service, clarity and punctuality, regardless of force majeure circumstances, are also considered elite specialists.

Over time, many successful managers who have mastered the technology of promoting tourist destinations from start to finish can open their own business.

A professional in the field of tourism must be able to handle a huge flow of information and be able to navigate it, must have a broad outlook, have good spatial thinking, always be aware of news and trends in tourism, love people and constant business trips. Characteristic tourism professional - communication skills and mobility.

Specialty "Tourism", which subjects to take - passing scores

The Tourism profile is a concept that includes different areas of training. At a university, a specialty dedicated to tourism may be called “Socio-cultural service and tourism.” Or it may be called differently, producing specialist organizers of travel agency or excursion services. The difference between them is quite serious, so you need to approach your choice carefully.

If a graduate after 11th grade has chosen to study tourism, he must analyze in advance all the options for universities that interest him. Universities in Russia reserve the right to choose the list of exams independently. Mandatory exam is Russian language and history. The university determines one or even two more exams at its discretion. This is most often geography or social studies.

To enroll in the field of “Technology and organization of services in international tourism” in the “Tourism” profile, the specialty will require an exam in a foreign language (for example, English for the tourism specialty). For other areas, they can choose biology, geography or social studies as an additional exam.

The passing score is also different everywhere. Leading universities in Moscow indicate an average passing score of 82.5. You can rely on passing scores; however, they do not guarantee admission. In other words, a graduate may have results that coincide with the passing grade of the university, but whether he will enroll or not will depend on the competition.

Tourism specialty code

Any specialty in Russian Federation is assigned its own unique code.
According to the unified classifier of specialties, the profile “Tourism” has the code - 43.03.02. This rule applies to absolutely all educational institutions in the country.

Tourism specialty higher education and vocational training - form and terms of study

You can enroll in a university with a major in Tourism either full-time or part-time.

A graduate of the 11th grade who has passed the necessary exams has the right to enter the university. The training will last 4 years.

The option of entering the tourism specialty after 9th grade cannot be ruled out. Colleges and technical schools recruit graduates of grades 9 and 11. After the ninth grade, the student will receive a diploma in 2 years 10 months ( Full-time training) and 4 years 4 months (correspondence). After 11th grade, the college provides full-time and extramural training, 1 year 10 and 2 years 10 months, respectively.

What will be taught, description of the specialty "Tourism", disciplines

During training in the specialty “Tourism”, the student will be taught mostly humanities. In the first year, of course, you will have to cover the basics higher mathematics. However, in the second year the fun begins. The main subject will be geography and its types. Universities include syllabus specialties "Tourism" subjects:

regional studies,
cartography,
recreational and socio-economic geography.

Interestingly, the specialty “Tourism Manager” involves training in marketing, management, economics and a foreign language. Necessarily will take the course global and national history, local history and even cultural studies.

The future tourism manager will become familiar with such a discipline as “Catering”. In 4 years educational institution will give a lot of new and necessary knowledge, which you just have to absorb and become a highly qualified specialist. Mandatory discipline will be " Information Technology" The teacher will introduce you to the world's leading operators and teach you how to book tours.

High-quality training in the specialty “Tourism” involves not only a wide range of subjects to study, but also the presence of interesting coursework. The student will be asked to create his own travel agency and draw up a package of documents for its registration or develop his own tour of a particular city.

Since tourism is directly related to different countries and travel, the program will include the study of two foreign languages. It will be mandatory English language. Second foreign language The student has the right to choose.

Internship in the specialty "Tourism"

After the third course comes Internship. The student must take it at a travel agency, where for the first time he can try his hand as a manager.
Practicum after the second year for students studying excursion services involves developing and conducting a museum, bus or walking excursion.

In addition, students are encouraged to participate in exchange projects if they choose to major in Tourism. Institutes and universities offer to spend the summer in Europe or America for internship if the student has a sufficient level of knowledge of the English language.

Specialty tourism - Universities, colleges and technical schools

Almost everything humanitarian universities countries are training tourism managers. In Moscow there is a specialized university - Moscow State Institute of Tourism Industry named after Yu. A. Senkevich. They train exclusively specialists in the field of tourism in a variety of areas.

Specialty tourism - Universities:

Arkhangelsk Institute of Management;
Gzhel State University;
Ural International Institute of Tourism;
Kazansky (Privolzhsky) federal university;
Vyatka State University;
Altai State Institute of Culture;
Vladivostok State University of Economics and Service;
Armavir State Pedagogical University;
Sochi State University;
and etc.

Specialty tourism in Moscow:

Moscow State Institute of Tourism Industry named after. Yu.A. Senkevich;
Russian state Humanities University;
Russian the University of Economics named after G.V. Plekhanov;
Russian State University of Tourism and Service;
Russian new university;
Russian state social university;
and etc.

Almost every city has colleges or technical schools that invite graduates to major in Tourism. A graduate only needs to think about enrolling in advance to be in the know.

Colleges with a specialty in tourism:

Irkutsk College of Economics and Tourism;
Tver College of Service and Tourism;
College of Service and Tourism in Kaliningrad;
Vladimir College of Tourism;
and etc.

Jobs in tourism

After training, the problem of finding a job becomes acute.

How can you work in tourism?

There is no need to worry here; there will always be a job in tourism. There are a fair number of travel agencies in our country, which are constantly growing.

IN small company You can get a job as a tourism manager, and in a couple of months you can already become the director of a travel agency. But in large organizations it is more difficult to climb the career ladder.

Tourism is a specialty - employees' salaries depend on the percentage of tours sold, so in a small company the salary during the season (summer) can be exorbitant, but closer to winter it may not be there at all. But in a large company, earnings are always more or less stable.

In addition, after graduating from the specialty “Tourism Management” or “Tourism and Service”, you can work in the field of hotel services, starting with a hotel administrator.

Where can I work as a tourism major?

You can find your niche in the field of excursion services. In this case, you should try to realize yourself in an excursion bureau or museum as a guide. Or maybe go to the tourism center and find your place there or become a guide traveling around foreign countries and accompanying groups of tourists.