Amazon Translate is a neural machine translation service that delivers fast, high-quality, and affordable language translation. Neural machine translation is a form of language translation automation that uses deep learning models to deliver more accurate and more natural sounding translation than traditional statistical and rule-based translation algorithms. Amazon Translate allows you to localize content - such as websites and applications - for international users, and to easily translate large volumes of text efficiently.

AWS San Francisco Summit 2018 - Amazon Translate is Now Generally Available

Benefits

Highly Accurate & Continuously Learning

Easy to Integrate into Your Applications

Customizable

Scalable

Amazon Translate is a neural machine translation service. The translation engines are always learning from new and expanded datasets to produce more accurate translations for a wide range of use cases.

Amazon Translate removes the complexity of building real-time and batch translation capabilities into your applications with a simple API call. This makes it easy to localize an application or website, or process multilingual data within your existing workflows.

Amazon Translate allows you to define how your brand names, character names, model names, and other unique terms get translated using the Custom Terminology feature. The ability to customize output with Custom Terminology can decrease the number of translations that need to be edited by professional translators, resulting in cost savings and faster translations.

Whether it’s just a few words or large volumes of text, Amazon Translate scales easily as your translation needs grow. The service provides consistently fast and reliable translations, regardless of the volume of translation requests you make.

Machine Translation Use Cases

Enable multilingual sentiment analysis of social media content

Provide on-demand translation of user-generated content

Add real-time translation for communications applications

With Amazon Translate, you are not restricted by language barrier. Underst and the social sentiment of your brand, product, or service while monitoring online conversations in different languages. Simply translate the text to English before using a natural language processing (NLP) application like Amazon Comprehend to analyze textual content in a multitude of languages.

It’s very difficult for human translation teams to keep up with dynamic or real-time content. With Amazon Translate, you can easily translate massive volumes of user-generated content in real-time. Websites and applications can automatically make content such as feed stories, profile descriptions, and comments, available in the user's preferred language with a click of a “translate” button.

Amazon Translate can provide automatic translation to enable cross-lingual communications between users for your applications. By adding real-time translation to chat, email, helpdesk, and ticketing applications, an English-speaking agent or employee can communicate with customers across multiple languages.

Amazon Translate Customers

“At Hotels.com, we are committed to offering all of our customers the most relevant and up to date information about their destination. To achieve that, we operate 90 localized websites in 41 languages. We have more than 25M Customer reviews and more are coming in every day, making a great candidate for machine translation. Having evaluated Amazon Translate and several other solutions, we believe that Amazon Translate presents a quick, efficient and most importantly, accurate solution. We want to take advantage of the latest advances in machine learning and the transition to Neural engines to further personalize and localize our reviews, and generally improve our customer experience. Amazon Translate is a step forward in that direction."

Matthew Fryer
VP and Chief Data Science Officer at Hotels.com

“Today’s digital businesses are pressured to produce ever more content, faster, and with greater relevance. Human translators armed with machine translation help companies localize more content, faster, more affordably and into more languages. Based on our experience, pairing Amazon Translate with a human editor, we believe we can produce cost efficiencies by up to 20 percent.

Ken Watson
CTO at Lionbridge

The problem of how to set up the Russian language on the Amazon online store website faces users who do not speak English. To date, this American company has not created conditions for Russian-speaking customers, which is why difficulties may arise when choosing and purchasing products. On Amazon, you can enable the Russian language required by the buyer, and it’s quite simple.

About the possibility of changing the language to Russian

You can change the language to Russian on Amazon using one of the following methods:

Most easy method, which does not require any effort - enable browser translation of Amazon pages into Russian. At the same time, we must not forget that everything will be translated literally, that is, the descriptions of some products will still remain unclear and will be difficult to read.

Today, to translate pages into Russian on Amazon and change official English to it, you can use specially developed extensions. They are available for activation in Chrome, Opera, Yandex browsers.

Important! The most popular tool is Shoppin. You won't have to pay to use it. It will help you make the Amazon website in Russian and easily read most of the pages. The extension downloads and installs instantly.

The disadvantage of the described tool is that until now the language of not all categories presented in the Amazon online store can be changed. Developers continue to work to eliminate this shortcoming.

Additional translation options

Difficulties to overcome language barrier on sites where a person plans to buy or sell something, arise even in the first stages of their use. Few of the largest American online trading platforms are working on adding Russian to their systems. This is not too easy for clients from Russia who do not speak English well.

What methods, in addition to those described above, will help solve the problem:

1. Use the portal together with a person who knows the language.
2. Hire a special assistant.

The options are more relevant for those who are going to work on Amazon.

In conducting activities with a partner, everyone can do their part of the work related to their specialty. This will create a full-fledged, capable team, in which each member harmoniously complements the other.

If a third-party specialist is involved, the price of his services will depend on the quality of the work. It is worth paying attention to people who speak English well. They will be able to help not only with translating Amazon pages into Russian, but also with optimizing texts and making important calls, if necessary.

Each of the methods will reduce the impact on work or shopping of such a factor as the lack of certain knowledge. The choice should be made based on your own budget and requirements.

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Books

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the site is a well-known service that offers intermediary services for purchases abroad. With Shopotam, you get an excellent opportunity to make purchases at the most popular auction in America and many others, without wasting extra time and money.

When our service first started functioning, we worked with only one auction, which is why our original name was eBayToday.ru (Ebay Today). But within a few years, Shopotam expanded significantly. Today we work for you with thousands of other online stores around the world, including...

Delivery from the USA

Many people know that purchasing goods in foreign online stores is not always easy, and, first of all, this is due to issues of payment and shipping. Ordering purchases from online stores is one of the biggest challenges of online shopping. To avoid disappointment, trouble or surprises when ordering, use our service as an intermediary.

Just a few years ago, the official eBay.com website was practically inaccessible to Russian buyers, and only a few professional users participated in the auction, and delivery from America to Russia was impossible. But thanks to our service, you can buy goods on eBay.ru in just a few clicks! We make sure that delivery of parcels from the USA to Russia and CIS countries is not only affordable, but also easy. Moreover, our catalog contains stores from 200 countries, where you can also choose products and place orders.

And yet, how is goods delivered from America to Russia? You can completely count on us! You no longer need to figure out the intricacies of placing an order alone or delve into all the complexities of delivery, payment or receiving parcels from foreign online stores. Our service is yours, which buys the goods you have chosen. In addition, we resolve various issues that may arise when sending orders from a foreign seller to a buyer from the CIS countries! Shipping from the USA will no longer seem complicated and difficult for you.

You will no longer deny yourself the purchase of this or that product just because the store does not deliver to Russia or the CIS countries. You will receive exactly the product you chose without any problems or disappointments.

The history of the eBay online auction

The history of the emergence of the famous online store began in 1995. Then unknown to anyone, programmer Pierre Omidyar created an auction as one of the sections of his own website. It was originally intended to be an online marketplace where people could purchase antiques for their collections. But over time, everything changed.

The popularity of the store grew every month. People started selling different kinds goods for every taste, while their prices were set by buyers through bargaining. By the end of 1995, more than ten thousand auctions were held on the site. The online store acquired its current name in 1997. Currently, eBay.com operates in more than 200 countries and 15 million consumers. The number of lots is growing at tremendous speed along with the popularity of the auction itself.

Most buyers are attracted to the fundamental principles that determine the entire operation of an online platform from its very first day. They sound like this:

1. Basically all people are decent
2. Everyone can contribute;
3. In open communication, people show their best qualities.

The basis for the popularity of this American site is very simple: openness, trusting relationships between users and, of course, excitement. Every year more and more people around the world become bidders. eBay online store attracts many residents of the countries former USSR with its huge range and reasonable prices. But even if you find the product you need, you may receive a response that the selected product cannot be delivered to Russia or the CIS countries for one reason or another, despite the presence of a Russian version of the site and the eBay Ukraine store. To avoid such difficulties and problems, you can turn to the ShopoTam service, and our team will definitely help you place your order! To do this, you only need to spend a few minutes of your free time.

Even if you find the product you need, you may receive a response that the selected product cannot be delivered to Russia or the CIS countries. To avoid such problems, you can turn to the ShopoTam service and we will help you place your order!

In addition, our service can consolidate all your purchases into one, which will allow you to save significantly. Delivery of parcels from the USA in several shipments will cost you more than a one-time shipment!

How to buy on eBay

Russian eBay opened quite recently. Despite the fact that they have several local representative offices, they still do not have their own branch in Russia. Around the same time, in parallel with the Russian store, a Ukrainian version appeared.

It’s worth saying a few words about the shopping algorithm on eBay. Everything happens as follows: the product is put up for sale either at a fixed price (“Buy it Now”) or in a bargaining format. Most often, these methods are combined, i.e. There is an auction going on, but the goods can be bought immediately, but at a higher price. All information about what sales format applies to a particular product can be found on the lot description page.

Cost and delivery method are issues that must immediately be taken into account when purchasing. It is equally important to make sure in advance that the seller sends the goods to your country of residence. Before making any purchase, it is advisable to familiarize yourself with detailed description delivery services and study all customs nuances.

A very important part of the auction is the rating of sellers. Because Since this is an online platform where almost anyone can act as a seller, buyers need to be attentive to reviews and comments about transactions already completed so that nothing overshadows online shopping. Trading in this online store is an art. In a way, it can be compared to gambling or adventure. Many different guides and articles have been written on the topic of trading.

To make your shopping even more accessible and simple, our service offers you to familiarize yourself with the list of products on our website. You no longer need to spend yours free time to learn how to independently purchase at an auction.

A catalog of eBay products in Russian has been created especially for you.

You simply select one of the categories you like, for example, or, and see the best offers among all popular trading platforms. All you have to do is choose a product that is suitable for price and quality, and we will deliver it in any way convenient for you.